Many people still feel Youtube is for those teeniboppers, cats and babies. yes this is true but only partly true those are just a small part of Youtube.
Even more so lately with the Brand Youtube website and even more recent with last weeks anouncement of the live braudcasting more and more small and now large businesses are getting on board.
We already know the value of video adding in so much more then just words, a long with how people share videos with others. yes those dancing cats, laphing babys and last nights Glee get millions of views super fast. However did you know it doesn't take a million views to be seen and find success on Youtube? A good targeted video with a good call to action with just a few views can do you and/or your business much more good then a million views on some fun video. Now yes both have their place and there are benifits to both ... for a business though good consistent targeted viewers can make a big difference. I have seen this with some of my own and others videos. My video nearing 1 million views although it helps a lot of people including me doesn't get new clients like a good targeted video can. However showing I have such a video does help with new clients considering hiring me as a Youtube coach.
So the short post would be because Youtube gets you seen heard and shared and which business doesn't want that?
~Expect Miracles